The museumPASSmusées organisation and Brussels City Hall announced their collaboration on Monday afternoon during a ceremony attended by City of Brussels Mayor Philippe Close and Brussels Culture Councillor Delphine Houba.
The partnership brings the pass to over 250 museums across Belgium, more than doubling the count since its launch in 2018, according to museumPASSmusées.
"The City Hall, a UNESCO World Heritage site, offers a wealth of artworks, making it a natural addition to our offerings," the organisation added.
Before Brussels City Hall, 't Gasthuys (Aalst City Museum), Peiremuzee, and the HEY Museum in Knokke-Heist were included on the list. This month, three more sites will join: Hôtel van Eetvelde in Brussels, Bastogne Barracks, and the Daily-bul & Co art centre in La Louvière.
The museum pass allows holders to visit all participating museums and their temporary exhibitions for a year, as often as desired. In recent years, the museum offerings have expanded, and the number of subscription holders has seen significant growth. This year, over 208,000 subscribers have made one million visits.
Credit: MuseumPassMusees
For each visit with the pass, museums receive compensation. "Since its creation, this system has generated around €20 million for the sector," the organisation highlighted.
"The museum pass was created to spark public interest in the wide array of museums in our country among a larger number of Belgians," said museumPASSmusées Director Erika T'Jaeckx.
"The numbers show we are succeeding more and more. As we do not receive any subsidies, the growing number of pass holders is crucial to continue supporting the sector," she concluded.
