Members of the Alpha generation, born between the early to mid-2010s and now, already have an idea of what they want to do in life. Many dream of being a doctor, actor or influencer, according to a recent survey.
The Ellie Sparkles Show, a YouTube show aimed at children, asked 1,000 American toddlers between the ages of five and eight about the jobs they dream of doing "when they grow up." The health sector tops the list with 26% of children surveyed wanting to become a doctor or nurse as an adult.
Through these professions, they dream of helping others and becoming a heroic figure, the study found. This often reflects the child's need to reassure themselves about the possibility of acting against what may be bad in life.
Many Alphas are also considering working in a profession related to the Internet and social networks. This is not surprising since they were born "in the digital age," as stated by the Australian sociologist Mark McCrindle, who is the first to have theorised about this generation.
More than one in ten American children dream of becoming a YouTuber or TikToker, like their elders from Generation Z who are also digitally influenced. However, only 3% of them imagine themselves as professional gamers.
While many are still undecided about their dream job, they have a very clear idea of what they want from the world of work.
Contrary to what one might think, their ecological awareness is not very developed, at least not yet. Only 5% of Alphas want to contribute to the fight against global warming through their future professional activity.
At a time when their parents aspire to more autonomy and flexibility at work, Alphas have the same demands: 73% of them would like to have the opportunity to do "hybrid" work, while 46% dream of being "digital nomads." Proof that Alphas are much closer to their elders in terms of employment attitudes than we think.
