The Mobile World Congress (MWC) opens in Barcelona on Monday, where hot topics artificial intelligence (AI) and US tariffs are set to dominate the annual forum.
This major event in the smartphone and connected services industry, attended by around 100,000 professionals, takes place just before the implementation of new US tariffs on Chinese products.
These tariffs could impact the entire tech and smartphone market, as many components, such as semiconductors, are largely imported from China.
Chinese brands, along with other global telecom giants, are in strong attendance at MWC, showcasing their latest innovations and investment announcements.
On Sunday, smartphone maker Honor revealed a new development phase focusing on AI with its Honor Alpha Plan, featuring partnerships with US giants Google Cloud and Qualcomm.
Xiaomi, the world’s third-largest smartphone manufacturer behind Apple and Samsung, introduced its new Xiaomi 15 series, highlighting its expansion into premium models and extensive AI integration.
Indications show this strategy is effective, as the smartphone sector, which experienced declining sales for two consecutive years, returned to growth last year.
According to specialist firm IDC, 1.24 billion devices were sold globally last year, a 6.3% increase from 2023, and manufacturers are optimistic about continued growth through 2025.